Brand Resources

Overview


Welcome to Georgia’s Own Credit Union’s brand resources page. We wanted to make it easier to access, download, and use our brand assets. You’ll also find our logo guidelines to ensure you’re properly representing the Georgia’s Own brand.



Our Logo


The Georgia’s Own logo uses a script-type font to denote personal service. The word “Own” is used to emphasize our unique member-owner structure and also to empower members to “own” their dreams. By retaining our traditional colors used since the days of Georgia Telco Credit Union, this logo pays homage to our rich history and also hints to our green efforts.




Using the Georgia’s Own Logo


Our logo is one of the most important parts of our brand. We have several approved versions of our logo, depending on project specifications. You can find downloadable logo files below. If you require a format that is not available on this page, please contact the Marketing Department.

Web and Digital Logo Downloads

The following logos are in PNG format and approved for web/digital use when transparency is required.


Print and Physical Production Logo Downloads

The following logos are in EPS vector format and approved for print and physical production use.






Our Colors


Primary

The Georgia’s Own logo consists of three colors, which make up our primary color palette. The color values for print and digital publishing, as well as physical production, are listed below.

Georgia’s Own
Blue

100 / 68 / 4 / 0CMYK
0 / 93 / 166RGB
005DA6HEX
2935Pantone
Georgia’s Own
Green

57 / 0 / 100 / 0CMYK
122 / 193 / 67RGB
7AC143HEX
368Pantone
White
 

0 / 0 / 0 / 0CMYK
255 / 255 / 255RGB
FFFFFFHEX
WHITEPantone

Secondary

Georgia’s Own has two additional colors to supplement our primary color palette: a secondary blue and grey. The color values for print and digital publishing are listed below. There are no Pantone values associated with these colors.

Secondary
Blue

60 / 9 / 9 / 0CMYK
89 / 184 / 216RGB
59B8D8HEX
Grey
 

67 / 61 / 58 / 45CMYK
67 / 66 / 67RGB
434243HEX




Our Typography

Georgia’s Own uses Proxima Nova as our official font for most headings, sub-headings, and body copy. This font is featured in all marketing and advertising pieces. The use of varying font sizes and weights for title and subtitle text are a key design feature of our brand and are used for emphasis and visual balance.

Primary Sans Serif
Proxima Nova
Styles
Proxima Nova Regular
Proxima Nova Italic
Proxima Nova Bold
Proxima Nova Bold Italic